Focus on Qualitative Research and Strategic Brand Management
Kilian is Consultant at the savvy company. He puts insights into action and holds a Master degree (M.Sc.) in Consumer Affairs from the Technical University Munich. In the course of his studies, he gained practical experience in qualitative marketing research and strategic brand positioning. Before joining the savvy company, Kilian worked as Data Analyst for an internet services company where he translated data into consumer insights and product innovations.